As of July 2st 2025, Oakman has been acquired by Upham Inns

Oakman is committed to protecting and respecting your privacy online. This policy (together with our terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.

What Information do we collect about you?

We collect information about you when you make a booking with us, either at one of our restaurants or at one of our hotels, or if you register for our database. We also collect information when you voluntarily access our Wi-Fi in one of our venues, complete guest surveys or participating in competitions. You may also provide us information by filling in a form on our website or by corresponding with us by phone, e-mail or otherwise. The information you give us may include your name, address, e-mail address, phone number, financial and credit card information. Website usage information is collected using cookies.

How will your information be used when making a reservation?

Our table booking system is provided by Collins by DesignMyNight. Our hotel reservation system is provided by High Level Software/ZHS. When making a reservation with us, your details will automatically be provided to our booking system, which may use your information to contact you about your upcoming booking, and request feedback. At the time of booking guests are given the option of whether they would like to be added to our email database to receive future marketing correspondence. If a guest has not opted in to receive email marketing, they will not be added to our database and will not receive correspondence from Oakman that does not directly relate to their booking. 

How will your information be used when you access our Wi-Fi?

Oakman Inns and Restaurant Limited guest Wi-Fi portal is provided by Wireless Social. In connecting to Wi-Fi in one of our venues, guests provide information to Wireless Social through either a login form or by signing in using a social media channel. Oakman have access to analytics software provided by Wireless Social to understand the demographic of visitors to our venues.  At the time of accessing our Wi-Fi guests are given the option of whether they would like to be added to our email database to receive future marketing correspondence. If a guest has not opted in to receive email marketing they will not be added to our database and will not receive correspondence from Oakman that does not directly relate to their booking.

INFORMATION WE MAY COLLECT WHEN YOU USE OUR WEBSITE?

Our websites use cookies to better the user experience while visiting the website. A cookie is a small file of letters and numbers that is sent to a user’s browser and stored on the hard drive of a user’s computer (or internet enabled device) when a user visits a website. Cookies are used by many websites to make them work more efficiently, as well as provide business and marketing information to website owners. Our websites use analytical software, provided by Google Analytics. Google Analytics also uses cookies to track and monitor your engagement and usage of the website. Google Analytics does not collect, save or store personal data. This software allows Oakman to better understand visitor usage of our websites, capture generic data about our users and allows us to improve our sites.

In order to provide a more relevant advertising to you, measure the effectiveness of advertising campaigns and limit the amount of times you’re served an advert, advertising cookies are used to gather information about your browsing history. Placed by third party advertisers, such as Facebook, they gather information about the websites you visit.

Information provided by filling in a form on our website or by corresponding with us by phone, e-mail or otherwise, will only be used for the purpose regarding the correspondence. Guests who provide information in such a way will not be signed up to our database, unless they have specifically requested to do so.

Our websites contain links to external websites. This privacy policy only applies to Oakman. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility for these policies. Please check these policies, before you submit any personal data to these websites.

Email Marketing

Oakman operate an email newsletter program, used to send information, from time to time, about offers and events which may be of interest to you. Guests can consent to receive email marketing either by subscribing through our website, which has a double opt-in system set up, or by opting in to receive email marketing when making a reservation, or when logging in to our Wi-Fi. If you have signed up to our email newsletter, you may opt out at a later date. If you no longer wish to be contacted for marketing purposes there is an unsubscribe option at the bottom of any email marketing that we send.

Email marketing campaigns sent by Oakman may contain tracking capability to analyse and evaluate subscriber activity. Subscriber activity may include the opening of emails, clicking of links with the email, as well as frequency of activity.

Access to information

You have the right to access information held about you and can be exercised in accordance with the GDPR Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

Changes to our privacy policy

Any changes we may make to our privacy policy in the future, will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (‘Google’). Google Analytics uses cookies (text files placed on your computer) to help the website operators analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Google Tag Manager

At Oakman Inns, we are committed to protecting your privacy. This section outlines how we use Google Tag Manager (GTM) in conjunction with our booking widget to enhance your experience and analyse website performance.

What is Google Tag Manager?
Google Tag Manager is a tag management system that allows us to quickly and easily update "tags" (such as tracking and marketing optimization snippets) on our website. While GTM itself does not collect any personal data, it facilitates the deployment and management of other services that may.

How We Use GTM with Our Booking Widget:
When you interact with our booking widget, GTM enables us to:

• Track User Interactions: We use GTM to deploy analytics tags (e.g., Google Analytics) to understand how users navigate and interact with the booking process. This includes information such as the pages viewed, the steps taken in the booking flow, and any errors encountered. This data helps us improve the widget's usability and efficiency.

• Measure Campaign Effectiveness: GTM allows us to implement conversion tracking tags to measure the effectiveness of our marketing campaigns. For example, we can see if a booking originated from a specific advertisement or promotional offer.

• Personalize Your Experience (where applicable): In some instances, GTM may be used to deploy tags that help us personalize content or offers based on your previous interactions, ensuring a more relevant experience.

Data Collected and Shared:
While GTM itself does not collect personal data, the tags deployed through it may collect various types of data depending on the specific service. This can include:

• Non-personally identifiable information: Such as IP address (anonymized where possible), browser type, operating system, referral source, and device information.

• Interaction data: Information about how you use our website and booking widget, including clicks, page views, and time spent on pages.

This data is typically aggregated and anonymized for analytical purposes. We do not use GTM to collect sensitive personal information such as your name, address, email address, or payment details directly. Any personal data you provide during the booking process is handled securely according to the relevant sections of our main Privacy Policy.

Your Choices and Control:
You have control over your privacy settings. You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may impact the functionality of our website and booking widget.

Third-Party Services:
GTM allows us to integrate with various third-party services (e.g., Google Analytics, Google Ads). Each of these services has its own privacy policy outlining how they collect and process data. We encourage you to review these policies for more detailed information.

Updates to This Section:
We may update this section of our Privacy Policy from time to time to reflect changes in our use of GTM or relevant legal requirements. We encourage you to review this section periodically for the latest information.

If you have any questions about our use of Google Tag Manager, please contact us using the details provided in our main Privacy Policy.

Guest Wise

_CM  Domain: www.oakmaninns.co.uk Type: Analytics  Description: This cookie is installed by Guestwise, one of our technology providers, for the purpose of enhancing your experiences on this website. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. The cookie is used to persist session state. This cookie will also be utilised in order for the Refer a Friend and Spin To Win features to work and the cookie will track referrals (and acceptances) and/or the number of spins by a guest and will be used to identify guests to provide guest rewards.  Duration: 12 Months  Essential or Non-Essential: Non-Essential 

_CM_ID  Domain: www.oakmaninns.co.uk Type: Analytics  Description: This cookie is installed by Guestwise, one of our technology providers, for the purpose of enhancing your experiences on this website. The cookie stores information anonymously and assign a randomly generated number to identify unique visitors. The cookie is used to understand visitor, session, campaign data and to tailor and personalise website experiences for returning visitors. This cookie will also be utilised in order for the Refer a Friend and Spin To Win features to work and the cookie will track referrals (and acceptances) and/or the number of spins by a guest and will be used to identify guests to provide guest rewards.  Duration: 12 Months  Essential or Non-Essential: Non-Essential

How to Refuse the Use of Cookies

You may refuse the use of cookies by selecting the appropriate settings in your browser. However, if you do this you may lose some useful functionality such as personalisation and ‘keep me signed in’ and ‘remember me’ features.

How to disable cookies in your browser

Contact

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to through our website www.oakmaninns.co.uk